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Artificial Intelligence

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Centre for An Informed Public (University of Washington) Commentaries about AI

This commentary, discusses the evolving nature of search engines, as they begin to generate, index, and distribute content created by generative artificial intelligence (GenAI). The discussion highlights challenges in the early stages of GenAI integration, particularly around factual inconsistencies and biases. It further discusses how output from GenAI carries an unwarranted sense of credibility, while decreasing transparency and sourcing ability. Search engines are already answering queries with error-laden, generated content, further blurring the provenance of information and impacting the integrity of the information ecosystem. All these factors could reduce the reliability of search engines.